Pipoos

Pipoos is a creative hobby shop. The products they sell are of high quality and are quite expensive. Because of this the shop is often seen as a place for very creative people. As a result, people who don't see themselves as creative do not go to Pipoos at all. But being creative and tinkering, can have a very positive influence. It can improve your mental health and give you a calm state of mind. In a time when many people struggle with their mental health, we don't take nearly enough advantage of this. Pipoos can help with that. 

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​To encourage people to be more creative, we are going to give them a nudge in the right direction. A lot of people don't even know where to start when it comes to being creative. To help them with this we are going to make a simple quiz. When people take this quiz they will find out what kind of creativity suits them best. This can vary from drawing, to baking, to crochet. As soon as you have taken the quiz, and thus know what your creative style is, you will receive a discount code. You can use this in one of the Pipoos stores or at their online webshop. This will give you discount on certain Pipoos products. These products are specifically designed to help you lower stress and improve your mental health. These products all have the same recognizable sticker on them to show that they can help your mental health. 

To raise awareness of the quiz and Pipoos, we want to collaborate with influencers. They can make the quiz on their channels and show their results. We then want to send each of them their own package with the corresponding creative resources. In this way we can make Pipoos known among the target group.